Olipop is leading the pre-biotic beverage trend, sparking the likes of Coca Cola and PepsiCo to enter the fray.

Since Bridget Firtle launched Rockaway Soda five years ago, her mantra has been simple: “It’s just soda. It’s not that ...

Regular Coke remained in the top spot on the annual list of bestselling soda brands. Meanwhile, Dr. Pepper entered the second ...

The move comes following PepsiCo’s acquisition of both Siete and Sabra, all “aimed at aligning with consumers' modern ...

After months of speculation that PepsiCo would acquire the popular prebiotic soda drink Poppi, the deal has officially gone ...

Known as the “modern soda,” Poppi has rapidly grown in popularity due to its blend of prebiotics, fruit juice and apple cider ...

PepsiCo this week finalized a $1.95 billion acquisition of the brand, which has used a “community- and culture-first approach ...

PepsiCo had previously dabbled its feet in the gut health soda category with Soulboost in 2021, but ditched the brand after ...

DAIVID is a global tech platform that enables advertisers to evaluate and improve the effectiveness of their creative at ...

PEP's acquisition of Poppi strengthens its position in the fast-emerging functional beverage space, signaling a bold ...

Get the scoop on shifts shaking up Texas's food and restaurant world. From Poppi joining a global beverage giant, to ...