Magnite has introduced SpringServe video platform that integrates the SpringServe ad server with the programmatic features of ...

Magnite has introduced SpringServe video platform that integrates the SpringServe ad server with the programmatic features of ...

From gait scans to geo-targeted ads, the sporting goods group laces together tech, retail, and events to chase India’s ...

Even as overall dealmaking declines, certain sectors such as ecommerce continue to be a major draw.

India sees 163% revenue growth from contextual marketing campaigns in 2024, according to WebEngage trends report.

Spikes Asia 2025 concluded tonight in Singapore with Ogilvy named Network of the Year, Colenso BBDO Auckland and ...

Havas to gain access to Ostro's AI-powered life sciences-focused digital engagement platform across its global ecosystem.

As technology races ahead, a new kind of consumer is emerging—one who wants smart solutions powered by AI, but also the ...

The performance of the region will be driven by China and India, even as Southeast Asia lags behind, according to a new ...

The evolution of ‘the client’ from a straightforward descriptor — someone receiving services — to a phrase laced with ...

The campaign reinforces Tata Tea Jaago Re’s commitment of spreading awareness on a cause which is the most defining crisis of ...

In a bid to regain cultural relevance and user trust, BHIM 3.0 ditches cashback clichés for emotional storytelling—and aims ...