The "messy girl" aesthetic is back—ditching perfection for personality, chaos, and cool, one wired headphone at a time.

Josh Levesque refuses "to believe this is a thing that is actually happening" as it doesn't make sense in his millennial mind ...

Ken Braun is the Founder of Lounge Lizard Worldwide Inc.

As Gen Z becomes a leading force in culture, advocacy and the workforce, companies must understand how to create meaningful ...

Rep. Ro Khanna of California endorsed 26-year-old influencer Kat Abughazaleh in the race for retiring Rep. Jan Schakowsky's ...

"The idea that young adults are postponing adulhtood is outdated," EY's Joe Depa says of his firm's landmark Gen Z survey.

Lately, though, the milk-white hippo-esque characters created by the Finnish author and artist Tove Jansson, have taken over ...

It marks a shift from 2024 when more Gen Z voters leaned toward the Republicans than the Democrats for the first time ever.

McDonald's, Starbucks, and other chains are rolling out new beverage menus this summer with a trend spurred on by Gen Z's ...

Despite the “unbossing” rhetoric, Glassdoor’s Zhao finds Gen Z is achieving managerial status right on schedule. In fact, he ...

Caitlin turned out to be a 27-year-old theatrical producer named Caitlin Berg. Conversations with her and her father, David ...

Is Gen Z truly to blame for wine’s decline? Or are they simply the most visible face of a broader cultural shift?