An Indiana bison mascot recalls the state's past, kids would love it, it would sell merchandise, and it's just harmless fun.

Kids. A mascot is the best gateway to identify your brand with children. I grew up in Wisconsin, and Bucky Badger was iconic growing up. I covered Indiana State, and while no one knows what on God ...

So for the last 45 years and counting, Indiana has been one of the few Power-4 schools nationally to do without a mascot. While iconic mascots like Wisconsin's Bucky Badger, Notre Dame's ...

Here’s a ranking of every 2025 schedule release video, which includes pop culture puns, tattoos and too many video game ...

The Wisconsin Badgers appeared to make strides during its spring football practice schedule, but any proof of progress will be seen against opponents starting Aug. 28. There are 101 days until the ...

Wisconsin's "Jump Around" tradition ranks No. 2 among college football gameday traditions, according to 247Sports. The ...

Not all NBA draft comparisons are created equal. But one notable comparison for Cooper Flagg includes a Badger great ...

In Oregon's first year as members of the Big Ten Conference, they excelled on the field, winning the Big Ten Championship in ...