Gamification – Almost 60% of Gen Alpha have (as kids or teenagers) already discovered new brands, and are more likely to buy ...

And when it comes to settling down and tying the knot, the Zs are way more on board with traditional values than kids of the Y2K were in the 2000s.

AJ told Newsweek his parents would be "furious" if they saw how he left the house compared to how he was raised.

But just when we thought it was officially buried in the style graveyard, the side parting is making a quiet, yet undeniable ...

Retirement behaviors have evolved significantly across generations, shaped by varying economic conditions and personal values ...

Super Bowl was full of viral moments, with Taylor Swift getting booed, Kendrick Lamar going after Drake again, Philadelphia ...

Knocking boots, instead of clocking in, increases employee productivity, according to new data on the benefits of taking “sex days” off from the job. “‘Sex days’ [are] dedicated time off for intimacy, ...

In its See Your Risks campaign, Bayer takes aim at denial among millennials and Gen Xers when it comes to heart disease. To ...

Experian examined representative and anonymized credit data through Q3 2024 to identify trends within average and total debt ...

Just 30% of respondents to a survey by Thrivent said they are currently very confident in managing their finances, while more ...

From job-hopping to avocado toast, here’s what Millennials do that Boomers just can’t wrap their heads around.

Millennials have gotten a head start on nostalgia-based marketing, but we may have to reckon with the fact that not ...