Actor Kim Sae-ron’s death adds to the list of celebrity deaths in South Korea that underscore the enormous pressure they face ...

In an age where glowing skin is no longer just a luxury, but a social currency, the question becomes not how we want to glow, ...

In modern K-beauty, rice toners have become popular in skincare routines. They provide hydration, brightening effects, and ...

The South Korean fashion designer is making waves in couture fashion through her extravagant and regal designs.

SmartSKN is transforming the professional skincare industry with the launch of SmartSKN PRO, the first AI-powered platform ...

The brand behind the celeb-loved lip sleeping mask has a blurring powder that mattifies shiny skin in an instant — details!

One of the reasons TikTok has become a powerful tool for the Korean cosmetics trend is its thriving influencer ecosystem.

Discover how traditional K-beauty ingredients are garnering worldwide acclaim and revolutionizing global skincare trends.

The fashion designer Kim Rieul has died at the age of 32. Born and raised in Korea, he was known for dressing K-pop band BTS ...

The Boston Museum of Fine Arts, or MFA, hosted its annual Lunar New Year celebration Jan. 30, the second day of the lunar ...

Products with natural Korean ingredients are in high demand in China and the US. South Korean beauty retailers are taking ...

One of the most enticing features of Korean sunscreens is the PA rating system, which offers clarity ranging from PA+ to ...