That's right, Super Bowl III was the first time the big game was referred to as we know it today and, in fact, the Roman numerals weren't slapped on until 1971 for the branding of Super Bowl V.

Watch Jets Players Congratulate Members of the Super Bowl III Team for the 50th Anniversary of the Win Over the Colts ...

Lombardi again defended the NFL’s honor the next January against the Raiders before the Jets broke through with their upset of the Colts in Super Bowl III. While Super Bowl I itself is not ...

The game really became the Super Bowl, officially and in U.S. sports lore, in Super Bowl III, when Joe Namath sat with a bunch of reporters around a pool in Miami, site of the game for the second ...

For nearly 60 years, the Super Bowl has become a central part of American culture well beyond the sphere of pro football. And for many, the Super Bowl also prompts the need to touch up on a ...

In Super Bowl III in 1969, Joe Namath predicted his New York Jets would beat the heavily favored Baltimore Colts, and then backed up his boast with a victory. To promote their appearance in Super ...

The game really became the Super Bowl, officially and in U.S. sports lore, in Super Bowl III, when Joe Namath sat with a bunch of reporters around a pool in Miami, site of the game for the second ...