Standard Chartered Plc is preparing a new ad campaign as part of a drive to reinvigorate its brand under the slogan “Good enough ... out across the Asia-focused bank’s most important markets ...

And how many people after all this time can actually remember what Toyota's new slogan is? ...I rest my case. So, what has prompted Standard Bank to replace what most marketers believed was at ...

M&C Saatchi Abel, part of Africa’s independent, locally owned group of creative companies, The Up&Up Group, worked alongside ...

Three-word slogans: just one of the many ... much more aggressive,” says Traverso, “with Standard Bank in particular marketing their credit cards very hard.” For the moment, there are plenty of new ...