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Unilever buys Dr. Squatch, viral brand that sells Sydney Sweeny bathwater soap — but there are challenges | Explained
Dr. Squatch has gained huge popularity among GenZ men with its range of products and collaborations. Most recently, the brand ...
The Financial Express on MSN5h
Unilever bets big on GenZ to buy Dr. Squatch for $1.5B – Is Sydney Sweeney’s bathwater soap coming to India next?
Dr. Squatch, best known for its cheeky, irreverent ads and celebrity-driven campaigns, has gained cult-like status among ...
The Express Tribune22h
Unilever impressed by Sydney Sweeney's bathwater soap, moves to acquire Dr. Squatch
Unilever acquired Dr. Squatch for a reported sum of $1.5 billion, but will the brand be able to maintain its edge?