Helen Zoe Veit does not work for, consult, own shares in or receive funding from any company or organization that would benefit from this article, and has disclosed no relevant affiliations beyond ...

They finger a corporate perp: Proctor and Gamble's brilliant marketing campaign for the original Crisco, an alternative to lard that went on sale in 1911. "It's all vegetable! It's digestible!," ...

But there is one thing you may find in an early 20th-century cookbook that would surprise today's latke-makers: Crisco. Yes, that Crisco. To be clear, Crisco is not the fat of choice of the ...

Perhaps you'll unearth a can of Crisco for the holiday baking season. If so, you'll be one of millions of Americans who have, for generations, used it to make cookies, cakes, pie crusts and more.

Perhaps you’ll unearth a can of Crisco for the holiday baking season. If so, you’ll be one of millions of Americans who have, for generations, used it to make cookies, cakes, pie crusts and more.