A viral SNL sketch derives humor from the psychological mindsets of consumers. Here is how marketers can learn from it and master branding.

Wrapping up Q4 earnings, we look at the numbers and key takeaways for the sales and marketing software stocks, including ...

Marketing Management - Most marketers and salespeople say they are aligned with their counterparts in the other ...

ADWEEK's inaugural Social Marketing Masters list honors the individuals, teams and campaigns cutting through the noise in the ...

Founded in 2019 by Mohit Parikh, Dharmakit Networks has established itself as a premier IT solutions provider, completing ...

As Marvel fans eagerly await the latest installment in the Marvel Cinematic Universe (MCU), Thunderbolts* is set to create a buzz with the release of new promotional material and ticket sales. Tickets ...

Bukky Asehinde is passionate about helping African creative entrepreneurs thrive on the global stage. As the founder of ...

Phaidon has a new hire and a promotion. Netta Rabin has been named publisher, children's books; most recently she was publisher and creative director of Klutz, a division of Scholastic. Meagan Bennett ...

Innovation is essential to drawing attention and creating memorable experiences in the dynamic field of design. A new ...

As the population ages in the United States, more and more retirement communities and senior developments are opening up around the country.

Major brands like Delta and Mars are embracing AI tools like digital twins and tapping into spiking neural networks.

Covering a service area with around 80,000 residents, including popular patches such as Lytham St Annes and Poulton-le-Fylde, ...