Fashion is not just about colour and cut—print design plays a crucial role in how we perceive body shape, movement, and ...

The Gaslamp Quarter attraction will feature infinity and upside-down rooms, a vortex tunnel, gravity-defying spaces and optical illusions ...

EUROVISION fever has swept the nation. And if you’re looking for something to keep yourself entertained before finding out if ...

Corporate sponsorship for American Experience is provided by Liberty Mutual Insurance and Carlisle Companies. Major funding by the Alfred P. Sloan Foundation. Long before the iPhone, another inventive ...

An optical illusion gaining popularity invites viewers to discover personality traits based on their first impression. Seeing ...

Optical illusions trick our perception, helping us understand how we see. A viral image features a picnic table with peanuts ...

Check out the puzzle here: The image may appear straightforward at first glance, but as with most optical illusions, it’s not that simple. The more you stare, the more the dots seem to vanish ...

Optical illusions get our brain to exercise, and they are also a way to reveal our innermost personality and hidden traits. An optical illusion is a visual phenomenon where the brain misinterprets ...

Optical illusions occur because of the way our brain processes visual information. The human vision system is complex but not perfect. When light enters the eyes, it is converted into signals by ...