The latter has been the subject of numerous business profiles, with one article describing him as an ‘all-round entrepreneur’ ...

KSI catches up with Capital Evening host Jimmy Hill to chat all about his recent endeavour as a judge on Britain’s Got Talent. They also discussed how PRIME is going from strength to strength and ...

Inter Miami superstar Lionel Messi is set to release his own hydration drink brand - but observers have already claimed that the refreshment is 'similar' in concept to KSI and Logan Paul's PRIME ...

Prime drinks were launched by Youtube stars KSI (aka Olajide Olatunji from Hertfordshire) and Logan Paul to huge fanfare in 2022. Aimed primarily at boys aged nine to 12, bottles were sold online ...

the beverage and energy drink brand founded by social media stars and boxers Logan Paul and KSI. Mahomes will become the face of Prime’s flagship product, Hydration, meant to be a healthier ...

However, the two stars instead announced the creation of the PRIME hydration sports drink. With that, the KSI vs. Logan Paul beef was over for good. Despite the two men fighting twice, they've ...

PRIME Energy Drink was developed by Youtubers Logan Paul and KSI, it has quickly become a global phenomenon. It's a refreshing drink for people who are looking for that energy boost and focus ...

Ahead of both Logan Paul and KSI fighting at the AO Arena in Manchester - we take a look at their Prime drink which has taken the drinks market by storm in recent times. The drinks brand ...

If you’re a parent of a pre-teen, chances are you’ve heard whispers of a new energy drink taking the world by storm. Prime. It’s bright, it’s bold, it has flavours like ‘Meta Moon ...

Prime drinks were created by YouTubers KSI and Logan Paul. The sale of the drinks has sparked chaos at supermarkets since their launch. People were filmed pushing and shoving to get their hands on ...

If you were marketing a sports drink to tweens ... poetry can be directly applied to social media phenoms Logan Paul and KSI and the blockbuster sports drink they’re marketing, Prime.

The Canadian Food Inspection Agency (CFIA) has issued a recall for six caffeinated beverages, one of which is the popular Prime energy drink associated with YouTubers Logan Paul and KSI.