Temu has made a remarkable entry in the global e-commerce landscape, quickly becoming the fifth largest online marketplace in ...

AI startup Hightouch has raised $80 million on a $1.2 billion valuation for marketing tools powered by machine learning and ...

Lalatendu Das, CEO of Publicis Media South Asia, spoke exclusively to e4m on the declining share of TV in ad spends, the ...

With marketing spending expected to reach historic highs, it’s important for marketers to ensure that every dollar invested ...

For CMOs, this goes beyond economics; it’s a matter of marketing strategy. Tariffs drive up costs, disrupt supply chains and shake consumer confidence. CMOs must brace for higher prices and shifting ...

Cracker Barrel's rural-first strategy, menu innovation, and modernization efforts position it for growth. Read here for more ...

Artificial Intelligence (AI) has evolved from a futuristic buzzword into a practical, mission-critical tool that is reshaping ...