Business Insider spoke to writer, lecturer, and colour expert Gavin Evans about the reversal of pink and blue on traditional gender roles. Read the full transcript below: "In the early part of the ...

Pink is for girls. Blue is for boys. Of course our society allows exceptions now and again, but imagine showing up to a boy’s baby shower with a pink bib and matching pink shoes. There would be ...

“It’s really a story of what happened to neutral clothing,” Jo B. Paoletti, the author of Pink and Blue: Telling the Boys From the Girls in America, told Smithsonian magazine in 2011.

Here’s a basic rundown of its colors and history. The bisexual pride flag comprises three stripes – pink, purple and blue. Need a break? Play the USA TODAY Daily Crossword Puzzle.

So that had Martha from White Bear Lake wondering: Why do we associate blue with boys and pink with girls? Dr. Jo Paoletti, an American Studies professor at the University of Maryland who wrote ...

I first heard of them over the weekend: a couple, strangers to me, had invited friends and relatives over to bite into cupcakes at the same instant and share the moment when the blue or pink ...