Finding the perfect scent is no easy feat. Thankfully, you don't have to spend hours at department stores testing and ...

As a reminder the perfume is on sale right now for just $20. That’s ridiculously good consider designer perfumes can cost ...

Shoppers could save themselves over £100 by making a switch over to something that smells 'just a s good' as the designer ...

Millie Bobby Brown is stepping into spring with a scent that’s as soft and dreamy as her latest look. The Stranger Things actress and beauty founder has just announced the launch of 'Soft Girl,' the ...

Inspiring messages, beauty has no age, a girl with a heart of gold, the eyewear brand that became an icon, a seductive woman as inspiration, velvety lipstick and mesmerizing eyeshadow, and more.

Cosmic Kylie 2.0, the second fragrance from Kylie Cosmetics, opens with bright, juicy notes of pear and pink pepper, ...

Tom Ford’s Rose Exposed is the fourth and newest rose perfume in the brand’s collection. A PureWow editor and rose perfume ...

Kayali's Fleur Majesty Rose Royale Eau de Parfum is an alluring musk meets floral scent. Here's one beauty writer's review of ...

As the name suggests, this fragrance is a cherry on fire—imagine the best woody notes combined with the juicy tartness of this perfume's namesake fruit, and you get Lovefest Burning Cherry. It's not ...

Purchase the Vera Wang Lovestruck Eau de Parfum (100ml) on Amazon for just £21.28 here.

Throughout history, roses have been a powerful motif in love stories. A new wave of rose-infused fragrances is captivating a fresh generation, adding a modern twist to this timeless symbol.

H! Fashion's beauty writer, Aaliyah Harry, got an exclusive first test of Mona Kattan's new fragrance and shares her honest ...