AI-Powered Training: The Future of Sales Enablement One of the biggest challenges pharmaceutical sales teams often face is the disconnect between sales and marketing. Since marketing plans are ...

The rise of artificial intelligence (AI), digitalisation, wider adoption of tools for marketing automation, and numerous other technologies have significantly reshaped the world of pharma for the ...

Taken together, the reports stand as an indictment of the entire programmatic ecosystem. Critics say the unsuitable ...

Healthcare professional (HCP) engagement experienced significant shifts during the acute phase of the pandemic, as COVID-19 forced a rethink of traditional pharmaceutical sales and marketing ...

Discover key insights from Collegium Pharmaceutical's Q1 2025 earnings call: 23% revenue growth, Jornay PM's market success, sales force expansion & ...

Egham, UK - 6th May 2025 - Essential Pharma ("Essential” or "the Company”), a global pharmaceutical company developing and ...

The Supreme Court has said doctors should prescribe only generic drugs. The court made the remark while hearing a PIL seeking tighter regulation of pharmaceutical marketing practices ...

At March 31, 2025, the Company had $21.1 million in cash and cash equivalents as compared to $20.3 million in cash and cash ...

In the pharmaceutical market, sales and share growth are results of needs based, consultative selling complimented by various other marketing tools and tactics. The promotional, consultative approach ...

Q1 2025 Earnings Call Transcript May 9, 2025 Operator: Greetings and welcome to the Collegium Pharmaceutical First Quarter ...

FAMAR Group, a leading European pharmaceutical CDMO, is pleased to announce the signature of an agreement to acquire a sterile production site in Homburg, Germany, from MiP Pharma. The acquisition rep ...