The New Pepsi Challenge: Saving Pepsi From Years of Decline
U.S. sales volume of Coca-Cola branded sodas slid 14% between 2010 and 2023, according to the most recent annual data from ...
Marketing Dive10y
Pepsi Challenge is updated with global reach in major social push
As part of the campaign, Pepsi, through a partnership with Liter of Light, a global provider of free ecologically ... s feasible that many of the same emotions will be associated with the Pepsi ...
Iconic Pepsi Challenge comes to Orlando
Pepsi is celebrating its 50th anniversary by bringing back the classic “Pepsi Challenge with tour stops all over the Country, ...
Business Insider11y
Pepsi Challenge Business Insider
The "Pepsi Challenge" was a legendary marketing promotion in which regular people blind taste test one cup filled with Pepsi and another with Coca Cola. Upon tasting the colas, drinkers are asked ...
Marketing Dive4y
Pepsi Creative Challenge launches in world's largest mobile market
Soft drink giant Pepsi tapped MyClick to help with the mobile aspect of its Pepsi Creative Challenge in China, also supported on various other traditional media. Targeting consumers ages 12-24, Pepsi ...