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Longtime Pepsi exec gives cryptic message as he leaves - days after soft drinks giant was overtaken as America's second favorite soda
He accompanied the message with a rocket ship emoji. On Monday, it emerged that Pepsi has slipped to number 3 - behind Dr Pepper - for soda sales in the US. Coca-Cola, the bitter rival it almost ...
People3y
Nitro Pepsi, the First Ever Nitrogen-Infused Cola, Hits Stores This March
On Wednesday, the beverage giant announced the launch of Nitro Pepsi, the first-ever nitrogen-infused cola to hit the market. Available nationwide beginning on March 28, Nitro Pepsi is "softer ...
Marketing Dive4y
Coca-Cola?s branded emoji elevates marketing potential of social shorthand
Coca-Cola recently became the first brand to use a paid emoji on Twitter in a branded content campaign that combined a custom icon of two soda bottles with the #ShareaCoke hashtag. Emoji are becoming ...