To commemorate the 50th anniversary of the iconic Pepsi Challenge, the brand is bringing the challenge back, pitting zero-sugar versions of Coca-Cola and Pepsi against each other in live taste ...

The "Pepsi Challenge" was a legendary marketing promotion in which regular people blind taste test one cup filled with Pepsi and another with Coca Cola. Upon tasting the colas, drinkers are asked ...

Pepsi is leveraging social in a new pop-culture oriented-version of the Pepsi Challenge to make a broader push across the global marketplace. The campaign, #PepsiChallenge, encourages consumers to ...

Baseball fans at loanDepot park won't have to settle for peanuts and Cracker Jack this season. The Marlins and PepsiCo on ...

Soft drink giant Pepsi tapped MyClick to help with the mobile aspect of its Pepsi Creative Challenge in China, also supported on various other traditional media. Targeting consumers ages 12-24, Pepsi ...

The Miami Marlins and PEPSI® today announced a new flavorful partnership that elevates the fan experience at loanDepot park.

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With its strategic pricing and expanding portfolio, Reliance is set to become a key player in the beverages market.