Oscar de la Renta has named former UTA agent Chloe Popescu as their new Chief Marketing Officer. In her new position, Popescu ...

In today’s digital world, where most people rely on technology for entertainment, communication, and information, traditional advertising methods no longer cut it. Consumers are increasingly turning ...

What is the current and next Wuthering Waves banner? Otherwise known as Convenes, WuWa banners run on a three-week rotation, which doesn’t give you much time to decide which characters to pull ...

NICE has issued a final appraisal determination recommending Celgene's Otezla for adults with active psoriatic arthritis, reversing an earlier decision to reject the drug. The oral drug is Celgene ...

Amgen has won FDA approval for a stronger label for its oral plaque psoriasis therapy Otezla, as it prepares for competition from Bristol-Myers Squibb's much-touted rival deucravacitinib ...

What are the Zenless Zone Zero banners? If you’re looking to expand your roster of playable agents, then wishing on banners is your best bet. These digital gacha machines form the basis of ...

MARKETING-INTERACTIVE is an online publication of Lighthouse Independent Media.

Peloton has restructured its marketing function, changed its operating model and identified new customers. Its CMO, Lauren Weinberg, believes it will pay off. Subscriber Exclusive Subscriber Exclusive ...

Thanks to the rotating banners in Genshin Impact, you can regularly pull for new characters. Here are all the details you need about the current and upcoming banners in the beloved gacha.