The reigning world champion’s design is instantly recognisable and has been updated in 2025 to feature a fourth star on the ...

What are they? Polestar has been quietly gathering momentum since it arrived in UK five years ago. It has shifted over 35,000 cars in that time – not ...

Creativity and branding can sometimes feel like a lost art. In a time when machine learning and AI have taken creative pursuits like writing and design off our plates, and ...

Wolfsburg is Germany's answer to mid-20th Century Detroit - not so much a city with a car factory as a factory with a city that has grown up around it. Some 60,000 people from across the region work ...

Car manufacturers are known to make changes to their branding, and the supercar company McLaren is no different. Here's how its logo has evolved over the years.

We also delve a lot into history but, generally, the most important cars have been built by the big brands. Off the beaten path though, there are and have been some weird and wonderful small names ...

With the E-Grant reduction applied, the Fiat 500e is now one of Britain's most affordable electric cars, starting at £21,995. In 2024, the Italian brand sold 14,253 vehicles in the UK for a market ...

though it is seeing increased competition from not just classic opponents like LG and Sony, but Chinese upstarts Hisense and TCL. Still, it remains an iconic brand with some of the most cutting ...

Certain brand new models could become much cheaper ... The Government could subsidise some purchases of electric vehicles (EVs), allowing car firms to offer cheaper deals in a bid to kick-start ...

A closer inspection of the new Mazda logo reveals why it was so well received, with a simple yet striking black outline giving it a much-needed modern upgrade. The signature 'M' s ...

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