Ohio State University has officially registered a trademark for the word “THE” after a nearly ... 1986 when the institution introduced a new logo in the hopes of moving away from the ...

The Ohio State University logo at the top of the Ohio Stadium ... months after fashion designer Marc Jacobs filed to use the word "THE" on his products. The USPTO also struck down Jacobs' application.

Ohio State’s interest with the word “the” has to do with how it ... USPTO explains that a small woodworking business can trademark its logo to distinguish itself from others in the ...

That simple article has become part of Ohio State's culture ... by a university on a word like this and that universities are usually focused on names, logos and slogans. Even so, getting the ...