Paige Bueckers is the talk of the basketball town. The 23-year-old is fresh off leading her UConn Huskies through the 2025 ...

On Sunday afternoon, UConn dominated the South Carolina Gamecocks 82-59 to win their 12th national championship in school history, the most of any men's or ... favorite Nike ad in history for ...

The UConn Huskies are top dogs once again. On Sunday afternoon, UConn dominated the South Carolina Gamecocks 82-59 to win ...

ESPN's Monica McNutt and Katty Kay discuss the power of big names like Angel Reese and Caitlin Clark on the success of ...

The Super Bowl commercial, conceived with ad agency Widen + Kennedy, was intended to reach women shoppers, and to demonstrate Nike's marketing prowess and regain its pop culture relevance.

While Nike has been investing in advertising and innovation ... lean into its identity as a running brand and invest more in women’s sports. In February, it announced that it would partner ...

CHICAGO (AP) — DePaul promoted assistant Jill Pizzotti on Thursday to take over for longtime coach Doug Bruno, who stepped ...

The Super Bowl commercial, conceived with ad agency Widen + Kennedy, was intended to reach women shoppers, and to demonstrate Nike's marketing prowess and regain its pop culture relevance.

“Nike’s direct-to-consumer strategy shifted marketing spend away from brand advertising and instead ... piggyback on its popularity among young women and put it in direct competition with ...

Advertisement Article continues below this ad There’s no one-and-done path to the WNBA for women’s players like there is for ...

The Super Bowl commercial, conceived with ad agency Widen + Kennedy, was intended to reach women shoppers, and to demonstrate Nike’s marketing prowess and regain its pop culture relevance.