As a growing league around the world and online, the NBA is refreshing its logo used on everything from merchandising and apparel to digital and social media assets. This marks the first such ...

James Dator has been covering a wide range of sports for SB Nation for over a decade, with a special focus on the NFL. The NBA logo is one of the most identifiable images in sports, but there’s ...

For over five decades, the NBA logo has been one of the most recognisable symbols in sports. The sleek silhouette of a ...

In honor of the NBA's 75th Anniversary Season, Shaun Powell sits down with the artist of the league's iconic logo design. Shaun Powell The NBA’s logo was designed by Alan Siegel in 1969.

The silhouette on the NBA logo—a player dribbling and swiveling between a red and blue background—is Lakers legend Jerry West. Fans know this. West knows this. Alan Siegel, the man who ...

The NBA and 2K Games are launching their own esports league for the NBA 2K video game series and on Monday they unveiled the league's logo. SEE ALSO: The Phoenix Suns were secretly replaced by robots.