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In this article, we’ll explore the key strategies needed to develop a successful brand that resonates with both your people ...
Fast Company Executive Board member Luc Speisser shares how brands can craft holistic experiences that nail their core ...
Levi’s shows leveraging a company’s heritage is more than nostalgia—it’s a powerful tool for driving innovation, fostering connection, and standing out in a competitive market.
Founder and designer-maker at Kodes, Morena Fiore, on expressing personality through design, affordable luxury, and a giant ...
Fluid handling distributor John Brooks refreshed the company’s branding, updating its logo, brand colors, visuals and website, effective March 2025. Based in Canada, John Brooks is a fluid equipment ...
Zac Posen reflects on his journey to revitalize the Gap brand with his first collection for the high-end GapStudio.
Discover Mara's 100% Made in Italy furniture, blending modern design with expert craftsmanship in Brescia. Join us at Salone del Mobile 2025!
Old civilisations have long inspired jewellery designers. In Europe, the jewellery of the Middle Ages was influenced by designs from Byzantium, while styles in eastern Europe reflected jewellery that ...
People process visual content up to 60,000 times faster than big blocks of text. When used strategically, images, graphics, and videos can also increase conversions by up to 80 percent. These ...
Beyond straightforward graphic design, environmentally branded graphics can turn a four-walled retail space into a dynamic, visually stimulating experience. Brand elements — including ... stands at ...
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