Key Takeaways Vivo leads India’s 2025 smartphone market with camera-focused designs and mid-range appeal.Samsung and Apple ...

Wireless carrier Boost Mobile has unveiled a national advertising campaign and brand repositioning timed to the introduction of its new 5G Boost Mobile Network, per details shared with Marketing Dive.

Box Banners dominate TV ... While impulse-driven categories thrived on mobile, TV continued to attract sectors where brand storytelling and trust-building are paramount. Durables (13 per cent ...

TelevisaUnivision, which rolled out a two-tiered streaming offering under the Vix and Vix+ brands in 2022, is unifying them under the Vix banner. The ditching of the “plus,” a ubiquitous ...