The digital revolution has ushered in an era where technology- driven marketing strategies have become the predominant force ...

Industry vet will lead the AI video advertising company’s push to develop the next wave of creative technology ...

Bill Wise, CEO of Mediaocean, outlines how advertisers can reclaim control in a fragmented ecosystem by embracing independence, intelligence, and innovation across CTV and digital. For far too lon ...

In Mediaocean's April 2023 Outlook Report, a majority of marketers said they expect major impacts from generative AI in copywriting and image generation. However, by November 2023, the focus had ...

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