One-third of small business owners say their company website is a primary marketing channel, and 53% say their online presence is very important. Some 70% of respondents say they use a mix of print ...

Carma added that some netizens found the mix-up humorous ... A quick check by MARKETING-INTERACTIVE also found that media outlets and social platforms in Singapore and abroad quickly picked ...

These collectively are known as the marketing mix or "the four p's". Britain's first professor of public relations suggested that added to the classic four Ps of marketing should be for P for ...