CMOs report that their marketing budgets for 2025 remain flat at 7.7% of overall company revenue, according to a survey by ...

As marketers trim budgets and chase performance, Nielsen finds radio continues to outperform expectations in ROI and ...

May 12, 2025--(BUSINESS WIRE)--CMOs report that their marketing budgets for 2025 remain flat at 7.7% of overall ... productivity include leveraging data and analytics to optimize performance and ...

The B2B Content Marketing 2020: Benchmarks, Budgets, and Trends—North America report, sponsored by our friends at Sitecore ... Most use metrics to measure content performance, but fewer have KPIs or ...

Built from billions of real-world data points across email, SMS, and automation, this report is essential reading for ...

The Trump administration's tariffs aim to generate revenue and support tax cuts. Click here to read the latest on the stock ...

Blackfriar compared planned marketing spending for companies that measure marketing with those that don't. The result? Firms that measure marketing planned to spend an average of 41% of their annual ...

Enterprises today are under growing pressure to manage increasing volumes of sensitive data while staying ahead of complex ...

Wix’s financial condition is solid. Net debt/EBITDA was negative 0.4 times in fiscal 2024 and we expect this ratio to remain relatively stable in the coming years as improving free cash flow ...

The global landing page builders market is poised for substantial expansion between 2025 and 2035, growing from a val ...

In my years advising professional services (PS) leaders, I’ve counseled firms of every size and specialization. Specifically, I’ve guided them through one ...