Generative AI exceeds expectations in 27% of marketing use cases—more than in any business domain. That's according to two surveys of business professionals conducted by Bain & Company. An infographic ...

Market research examines consumer behavior and ... Secondary research includes academic articles, infographics, and white papers. Qualitative research gives insights into how customers feel ...

This infographic looks at global worker trends across employee engagement, life evaluation, daily emotions, and job ...