This isn't the Diet Coke you are used to. Coca-Cola has released four new flavors of the iconic soft drink. Ginger Lime. Feisty Cherry. Zesty Blood Orange. Twisted Mango. The new flavors are part ...

In early 2018, the company launched new Diet Coke flavors — including Feisty Cherry and Twisted Mango — to win over millennials. Coke Zero has been a significant sales driver, as shoppers seek ...

Coca-Cola needed a more effective, integrated and measurable product trial to launch Diet Coke Exotic Mango and for its 2018 Holidays are Coming Christmas campaign. The challenge was to find new ways ...

Coca-Cola is depending on millennials who don't drink Diet Coke to turn around the struggling soda brand. On Friday, Coca-Cola reported that the company has been encouraged by responses to its ...