Do not let a fancy design that does not reflect your message dictate how you act. Do not let design distract consumers, in the event your logo is too difficult to decipher or too dubious to describe.

More info. I don’t think I’ve opened Google Play Books in 7 or 8 years, but that streak has since ended, as I did so today to check out the new logo/icon that’s rolling out. It is very much ...

Not sure how I never, ever noticed this, but the arrow that goes underneath the Amazon logo runs from "A" to "Z." I.e. Amazon has everything you need from A to Z. Of course. Unilever's fancy "U ...

It has been a long-standing theory that Tesla’s logo is not just a fancy ‘T’, but that it actually represents the cross-section of an electric motor first designed by the company’s ...

Citroen has an all-new logo inspired by its first ever oval-shaped effort from 1919. The new logo gets the familiar deux chevrons that were inspired by the success of André Citroën’s first ...