If your LinkedIn profile is to serve as a piece of online personal branding that helps you stand out as a professional, one simple step you can take is customizing your background image.

Go to your LinkedIn page and check out the graphic behind your picture. This is what it looks like now: Put some thought into what your background should look like. What is the right image?

Forbes contributors publish independent expert analyses and insights. I write about career change, personal branding, and self employment. Having a solid LinkedIn profile is one way to increase ...

Opinions expressed by Entrepreneur contributors are their own. Good news for brands big and small: Your LinkedIn page is about to get a facelift. As of today, the world's largest professional ...