SONIC Drive-In is bringing the main character energy with a new lemonade lineup and by teaming up with three of the most talked-about authors in pop culture ― Christina Lauren, Abby Jimenez and Ashley ...

Coca-Cola's vitaminwater has taken a different approach with its rebrand. It's ditching the previous slightly pharmaceutical-looking identity in favour of bolder branding that aims to be fun rather ...

Pete Lempert, who took over as CEO of TRG in March, explains how he's getting the agency back on the industry's radar five ...