Kendrick Lamar stars in his second Gatorade ad, pairing “Peekaboo” with a message about losing to win. The spot continues the ...

Kendrick Lamar headlines Gatorade’s 2025 “Lose More. Win More.” campaign, blending music and athletics in a striking ...

By Mackenzie Cummings-Grady Kendrick Lamar has become the first musician to ever be featured in a Gatorade commercial thanks to the brand’s latest ad. On Friday (April 18), the award-winning ...

Gatorade has released a powerful extended cut of Kendrick Lamar’s cameo in its “Lose More. Win More.” campaign, first ...

Kendrick Lamar fuels Gatorade’s 60th-anniversary push, blending beats, sweat, and a sly Drake jab into bright, flavor-filled ...

Kendrick Lamar makes history as the first musician in a Gatorade commercial, Shaboozey stars in the NBA’s playoff commercial, and celebrities are sharing their playoff predictions. Keep watching ...

Read More: Serena Williams, Kendrick Lamar and the Drake Diss That Wasn't Check out Gatorade's new Lose More. Win More. ad below. Drake Puts a Stop to the Art of Diss Tracks With Lawsuit for ...

Rapper Kendrick Lamar will be the headliner for the sports world again this weekend, this time in Gatorade commercials with a star-studded cast. The new ads, part of a 2025 marketing campaign by ...

Kendrick Lamar isn’t a professional athlete, but he does know about how it takes hard work to find success. That’s just what Lamar discusses in a voiceover for a new Gatorade ad. In the video ...

Kendrick Lamar has reportedly become the first musical artist to appear in a Gatorade commercial, sparking widespread reactions online. On April 18, 2025, Gatorade launched its new campaign "Lose ...

Win More.” The ad features Lamar narrating over historic and contemporary footage of elite athletes while honoring Gatorade’s 60-year legacy as a performance brand. Kendrick Lamar’s ...