Last year he was tapped to run Kameda Seika, the industry-leading senbei (rice cracker) manufacturer based in the rice-growing heartland of Niigata Prefecture. Though Juneja has been in Japan for ...

a leading rice cracker maker is distributing its “magic powder" that gives its popular products a special flavor. Kameda Seika Co., headquartered in Niigata, added Happy Powder to the list of ...