I started making it as a fun alternative to traditional buttered popcorn, and now it’s a permanent part of every movie night, road trip, or casual get-together at my place. The best part?

They figured, why not make some of that money themselves ... co-president Bobbie Bagby Ford says that concessions and popcorn specifically is still a movie theater's largest source of revenue.

For decades, popcorn has been a staple of the movie theater experience and exhibitors ... They’re trying to make sure that they have the coolest item ... that competition has been magnified ...

At the movie theater, popcorn has never been more popular — thanks to the container it comes in. 2024’s hottest-ticket item at concession stands is the collectible popcorn bucket. These over ...