Google’s parent company, Alphabet, reported a blockbuster earnings report on Thursday evening, driven by surging profits and ...

Google parent Alphabet reassured jittery tech investors that its AI investments were powering returns at its crucial ad ...

The comments come as Alphabet and other tech companies prepare to pay up due to the Trump administration’s trade policies.

Investors have been a little jittery about Google's AI Overviews and whether artificial-intelligence search results will be less profitable than traditional search results. But Alphabet's management ...

Advertisers are broadly embracing Google's artificial-intelligence tools, Chief Business Officer Philipp Schindler said on the earnings call. Google's AI offerings better match ads to search queries, ...

Google parent Alphabet Inc. reported first-quarter revenue and profit that exceeded analysts’ expectations, buoyed by ...

While big marketers have long pushed Google for more transparency, they rely on its reach and lack alternatives, ad insiders ...

Learn all about Life Events segments, how they let you target users experiencing major life transitions, implementation tips, ...

You casually mention needing new shoes. Hours later, you’re served a sneaker ad on Instagram. Coincidence? Maybe. Creepy?

Learn how to create a Shopify store in just X simple steps. Set up your store, customize, and launch with ease to start ...

Competition between SSPs and ad servers should be a boon for publishers. But they could see a disruption in Google’s ad ...

In another major legal blow to Google, a federal judge has ruled that the search giant held an illegal monopoly over some ...