Max, the Warner Bros. Discovery streaming service, launched a new black-and-white color palette that evokes the same aesthetics of HBO.

Max's newest rebrand ditches blue for HBO-style black and white. Warner Bros. Discovery has increased efforts to return HBO to the brand.

Max is trading its bright blue branding and logo for a black-and-white color palette that evokes HBO’s classic branding.

Max just got a new logo. Again. Two years after rebranding from HBO Max to just Max with new a bright blue-and-white logo, the Warner Bros Discovery-owned streaming service is making an update to its ...

The streaming service has ditched its colorful logo in place of something more in line with what HBO has. According to Variety, the streaming platform has ditched "its shiny blue user interface ...

Guess who has had to change their tune about the value of the HBO brand ... they look different. With our blue and the way that the logo is designed, what we were going for is a combination ...