But what truly makes graphic design the silent ambassador of a brand? With 37 years of experience in graphic design, I have witnessed its evolution from hand-drawn sketches to the sophisticated ...

The content frame is a graphic hallmark of the “On to Something” brand execution. With the frame we highlight ... Think of grids as the foundation for our design structures. They anchor all the ...

People process visual content up to 60,000 times faster than big blocks of text. When used strategically, images, graphics, and videos can also increase conversions by up to 80 percent. These ...

In this course, you'll get acquainted with the fundamentals of graphic communication and design. You’ll learn about layout, typography, colour, and visual identity. You’ll also dig a little deeper and ...

Graphic designer and educator Martin Lorenz has long been fascinated ... Now, Lorenz has decided to sum up this ever-evolving facet of design and branding into one rather easy-on-the-eye book, titled ...

From 1950 to 1957 its founder Walter Paepcke and his wife Elizabeth commissioned some of the country’s finest graphic designers to create posters for the brand. Design greats including Otl Aicher, ...

Graphic design is far more than aesthetics. It is a strategic tool that drives business success, strengthens branding, and ...