Richard Montañez’s rags-to-riches story remains in dispute after a judge ruled in favor of Frito-Lay and PepsiCo, but he has ...

Montanez, who stated off as as a Frito-Lay janitor, said he sparked what became Flamin’ Hot Cheetos around 1989.

Richard Montanez allegedly pitched his idea to a Frito exec and rose from a janitor to become Frito-Lay’s vice president of ...

PepsiCo won the dismissal of a lawsuit by a former executive who said the company defamed him by denying that he invented the popular spicy chips.

A brand rep told Parade that the new addition “combines the heat of Flamin’ Hot ® seasoning with the rich, savory taste of cheddar cheese and a smoky BBQ twist.” Further described as a “provocative ...

There’s nothing like the holiday season to get the gossip mill up and running: who’s getting married, who’s getting divorced, ...

Another season of The Amazing Race has come to an end, with best friend gamers Jack Dodge and Carson McCalley being crowned the winners of season 37 at the end of the finale on May 15, 2025. Siblings ...

The marketer has partnered with Gabby Windey, of “The Bachelor” and “The Bachelorette” fame, to hawk the Flamin’ Hot Burner Phone. The flip phone has a custom design and year of free cell service, ...

Flamin' Hot Cheetos wants all the single people out there ... which comes with a free year of cell service that also has Chester Cheetah already programmed on the speed dial.

On this week’s episode of SNL, host Jack Black joins Cheetos mascot Chester Cheetah for a commercial ... Black (as “Stuart, Flamin’ Hot Freak”) then kicks the door down and takes over ...