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Fiji has introduced the world's first 'happy hour for the environment', encouraging visitors to swap cocktails for ...

The island nation is inviting travelers to donate some of their vacation to support local communities and environmental ...

Fiji is redefining sustainable tourism with the launch of Loloma Hour, a first-of-its-kind initiative that invites visitors ...

Dubbed “The world’s first happy hour for the environment,” Loloma Hour embodies the Fijian spirit of acting with generosity, driven by love. It encourages travellers to give back by engaging with ...

Happiness is in everything Fijians do, it is embedded in their culture. And so too is care for the environment.So, in Tourism ...

Tourism Fiji has launched the world’s first ‘Happy Hour for the Environment’ or Loloma Hour, an initiative inviting ...

Tourism Fiji has launched the world’s first ‘Happy Hour for the Environment’ - Loloma Hour, an initiative inviting travellers to swap cocktails for conservation, in a new campaign via Havas.

Fiji's new Loloma Hour—launched April 7, 2025—hopes to inspire sustainability and happiness for visitors and residents alike.

The island of Fiji launched a country-wide initiative to directly involve tourists in sustainability projects.

River dolphins face threats partly due to their own evolution. Nearly blind, they rely on echolocation – high-pitched sound ...