What's the top flooring trend at the moment? Their answer was clear: White oak is dominating homes these days. “European white oak is the hottest thing on the market,” says Colleen Bennett of ...

PID Floors introduced new colorways to its collection of wide-plank European white oak floors, now available in a rare rift-and-quarter cut, previously only achievable with American oak. Features ...

For a recent project at Greenwich West in New York City, I chose wide plank European white oak floors to complement the warm color palette of the finishes, such as Carrara marble countertops.

Luckily, if you're working with timeless white oak flooring, you already have a great foundation, and plenty of paint colors ...

This durable, environmentally friendly flooring is crafted from sustainably sourced European white oak and Baltic birch plywood, used for its top layer and core, respectively. It is treated with a ...