Rubin also independently tested two common ingredients in toothpastes, hydroxyapatite, which is derived from bones, and ...

Colgate-Palmolive maintained profitability despite inflation, with a 14.4% margin, and continued to invest in marketing and R ...

Colgate’s Optic White Purple range—a breakthrough in oral care is here to ensure your smile is as luminous and radiant as can ...

The global teeth whitening products market is poised for impressive growth over the coming years, with projected revenues rising from USD 5,205.4 million in 2022 to USD 8,732.6 million by 2031. This ...

Does activated charcoal really whiten teeth? Discover the science, safety concerns, and proper usage techniques before trying ...

Decades before pop star Kesha sang about brushing her teeth "with a bottle of Jack," companies sold novelty whiskey-flavored ...

New tests from the safety group Lead Safe Mama found heavy metal contamination in dozens of brands of toothpaste.

Ahead, dentists explain why fluoride is so important, and how to make sure you’re getting enough of it.

Your toothbrush is probably way germier than you know. Millions of bacteria can collect on the bristles, and those germs can ...

On Monday, April 14th, Jim Cramer opened the Mad Money episode with a striking observation on the dramatic change in market ...

Dedicate the next 21 days to achieving your whitest smile ever. With help from Colgate’s pen, you’ll see sparkling results in ...

What’s the most effective at-home teeth whitening product? Shop Crest Whitestrips, Sensodyne toothpaste, whitening pens and ...