Coke and Pepsi have been fighting to win over tastebuds for over a century but despite the latter winning the taste-test challenge it’s standing is sliding.

A new campaign insisting the soft drink goes best with grilled foods is timed to National Barbecue Day and includes a ...

That’s right. The most profound tectonic shift in recent American history may not have been the reelection of a convicted ...

Coke still leads, but Sprite has officially pushed Pepsi to the No. 4 soda spot in America, new rankings show.

Pepsi used to be Coke’s only real competition. But in 2025, it’s no longer even in the top three of America’s best-selling ...

She gets off to a rocky start but eventually gets the hang of it — seemingly with the help of a Coke balancing on ... to Kendall Jenner’s tone-deaf Pepsi commercial. In April, both Jenner ...

Perhaps one of the most nostalgic ad campaigns stretching back to the 1970s, The Pepsi Challenge is still alive and well and coming to Cincinnati.

The tour, which celebrates the 50th anniversary of the original Pepsi Challenge, will roll into Flushing Meadows Corona Park ...

Sergio Zyman was the marketing executive who made Diet Coke into a cultural icon. His daughter Jennifer had a front-row seat to history.

Pepsi is asking people out and about in Atlanta to sip from unmarked cups of Pepsi Zero Sugar and Coca-Cola Zero Sugar to decide which they prefer.

Once a titan in the legendary cola wars, Pepsi has just suffered a blow that few saw coming—it’s no longer one of America’s top three sodas. In a surprising market shake-up, the iconic brand has been ...

It was May last year when I had the chance to visit the Coca Cola museum in Atlanta  while attending the International ...