Coca-Cola launched what was to become one its most successful branding campaigns. 'Share a Coke' saw the Coca-Cola logo ...

"The first-of-its-kind campaign, which sparked a global phenomenon by swapping iconic Coca-Cola logos for personalised names, ...

Barclays analyst Lauren Lieberman raised the firm’s price target on Coca-Cola (KO) to $74 from $73 and keeps an Overweight rating on the ...

After the Stonewall revolt, poppers proliferated in newly opened gay clubs around the United States. They were largely made ...

Coca Cola is recalling about 10,000 cans due to a possible plastic contamination risk. The products are in 12-pack cartons ...

Coca-Cola has announced the re-launch of it's 'Share a Coke' campaign which will see the return of personalised cans and ...

Coca-Cola has announced the re-launch of it's 'Share a Coke' campaign which will see the return of personalised cans and bottles.

The custom labels are back for the first time in over a decade. Now, there are digital elements for even more personalization ...

The soda giant that recently moved its US media business from incumbent WPP to Publicis is bringing its fair share of ...

The cruise ship Queen Anne on a 100-day global voyage around the world issued a warning to the passengers onboard: Please ...

Reactive advertising keeps brands in the cultural conversation, but does it build loyalty or just fuel fleeting buzz? As ...