Nike is using the opportunity to elevate one of its rising stars. The American company recently launched a new commercial starring World No. 2 men's player Carlos Alcaraz. A more relaxed and ...

French Open is hosting some of the biggest names in tennis this week. The first two days of the event have entertained the ...

The $20 million man? Spanish sports website Relevo is reporting that Carlos Alcaraz has inked a new contract extension with Nike, and it isn't coming with just an annual eight-figure price tag.

Carlos Alcaraz had reportedly signed a new deal with the apparel giant Nike. The report came days after Alcaraz's French Open win and the whopping deal is expected to be between $15-20 million per ...

Carlos Alcaraz's new Nike trainers have been pushing Wimbledon's stringent dress code to its limit. The young star recently secured his place in the quarter-finals at SW19 after defeating the ...

French Open champion Carlos Alcaraz has signed a lucrative deal with retail giants Nike and been offered a luxury previously afforded to Roger Federer and Rafael Nadal. Prior to his maiden success ...

As a child, Carlos Alcaraz used to run home from school to watch the French Open on TV, dreaming of one day playing on the tournament’s clay courts and becoming champion. That dream became a ...