Goal 1: Improve food quality perception of Burger King's food. Goal 2: Increase consideration. Goal 3: Increase Whopper sales. Goal 4: As McDonalds outspends BK with 3x as much ...

Burger King is expanding its iconic Whopper lineup with a bold new addition: the Steakhouse Bacon Whopper. The new menu item hit restaurants nationwide on March 6, and draws inspiration from ...

and the controversial Burger King campaign has scooped three Grand Prix prizes Ingo Stockholm, David Miami and Publicis are taking home big wins in PR, Print and Film for the Moldy Whopper campaign – ...

From Burger King’s stomach-churning Moldy Whopper to Tesco’s festive spot reassuring us that there’s no naughty list during a pandemic, here’s our top ten campaigns from the last 12 months Along with ...

"If you stop someone on the street and ask them about Burger King, what's the first thing that comes to mind? The Whopper. So having the Whopper represented in our visual identity is really ...

In good news for burger fans across the country, Burger King will dish out a free Whopper or Impossible Whopper with any $3 purchase. This special is available from February 28 - March 1 ...

“We don’t believe in charging guests more when they’re hungry,” Burger King wrote in a press release announcing the Whopper freebie. “Surge pricing? Well, that’s new,” the company added.

We found the most loved Burger King in America—and the most hated Burger King restaurants are not all the same. These are the most loved and most hated, according to our analysis. Brands from ...