News

Did you know that there’s a “Barbie” movie coming out this summer? Mattel is making sure you don’t forget. Ahead of the July 21 film starring Margot Robbie and Ryan Gosling, the Barbie ...
And she would say, do you have any suggestions of what I should do? In '60 and '61, they say, well, we want a Black Barbie. She say, well, good. We'll see. DAVIS: She was one of the first Black ...
There’s hope now that the buzzy bump in China could help Barbie‘s chances in Japan, where it opens next month. Among all markets, the U.K. leads with $61.6 million, ahead of the final Harry ...
Barbie’s sweet spot is under-35 females and ... Little Mermaid attracted 68% women and 61% between 18-34, with the largest demo being ages 25-34 at 35%. Now Christopher Nolan’s three-hour ...
Greta Gerwig‘s “Barbie” wasn’t just the year’s biggest ... When women were in the directing chair, 61% of writers, 35% of editors, 10% of cinematographers and 26% of composers were ...
You know Barbie, right? No matter your age, you’ve likely owned the doll or known someone who has. Since debuting on March 9, 1959, Mattel’s iconic doll has been a global sensation.
The ‘Imagine the Possibilities’ campaign was a risky one for Barbie-owner Mattel. 2015 – the year the ad was released – was peak Frozen. Disney’s movie had hit screens just a year before ...
McGuirk enlightened us on what it would cost to build Barbie’s DreamHouse in New England, imagining an East Coast move for the 61-year-old icon. In her experience, local builders charge from $ ...
Researchers in Australia found that the doll’s feet have, over time, gone from arched to flat — a shift that correlates with each Barbie’s designated career or hobby. By Alisha Haridasani ...